Eric Beatty
Product designer. I lead design for AI in Google Search and designed SGE, AI Overviews and AI Mode from the first sketch to launch.
apple.com2015–18
One answer, five disciplines.
An AI answer in Search is a stack of design problems on one surface. My team owns them end to end, from the first prototype of a new product to the system it ships on.
Response
How an AI answer is composed: structure, hierarchy, citations and links back to the web, tuned so people can trust it at a glance.
Ecosystem
How AI in Search connects to the open web, merchants and advertisers, from shopping and virtual try-on to ads inside AI Overviews.
Generative UI
Interfaces the model builds for the question in front of it: charts, tables, tools and Canvas documents that didn't exist until you asked.
Interaction
Every way to ask and follow up: typing, voice, camera, file upload and real-time conversation with Search Live.
Architecture
The system underneath: how AI Overviews, AI Mode and classic results fit together, and how you move between them without losing context.
AI Mode
Google's most powerful AI search. Ask anything, in any way, and keep going with follow-ups. We designed it to feel new from the first frame: a prompt that glows, answers that organize the web for you, and a conversation that remembers where you were. It went from a Labs experiment in March 2025 to every U.S. user two months later, then to new languages around the world.
- Role
- Design lead, 0 → 1
- Surfaces
- Mobile, desktop, app
- Model
- Custom Gemini

Capabilities we shipped
Deep Search
Fully cited research reports in minutes.
Search Live
Talk back and forth, and share your camera.
Agentic tasks
Tickets and reservations, found and booked.
Custom charts
Complex analysis, visualized for your question.
Canvas
Draft documents and build tools right in Search.
Personal context
Answers tailored to your plans and preferences.
Ask any way
Type, talk, snap a photo or upload an image.
File upload
Ask about PDFs and images on desktop.
Trip planning
Itineraries built in Canvas.
Multimodal with Lens
Point your camera, ask a follow-up.
A new era for AI Search
The next step in bringing together the best of a search engine with the best of AI. A reimagined search bar, one seamless flow from quick answer to deep conversation, information agents that keep watch for you, and generative interfaces built on the fly.
AI Overviews
AI Overviews brought generative answers to the top of the results page for everyone in the U.S. in May 2024, then around the world. In January 2026 we closed the loop: ask a follow-up from any AI Overview and you move straight into a conversation in AI Mode, with your original context intact.
- Role
- Design lead
- Launch
- Google I/O 2024
- Now
- Gemini 3, worldwide

SGE, where it started
The Search Generative Experience was the first time Google put generative AI on the results page. Launched as a Search Labs experiment at I/O 2023, it introduced AI-powered overviews, suggested follow-ups and a conversational mode, and it became the foundation for AI Overviews and AI Mode.
- Role
- Designer, 0 → 1
- Launch
- Search Labs, May 2023

Shopping, ads and agents
AI answers only work if they keep people connected to the businesses behind them. We designed shopping in AI Mode, virtual try-on with your own photo, agentic checkout, and the places ads and brands show up inside AI Overviews and AI Mode.
Shipped, in public.
Every launch below was announced on Google's blog, The Keyword. Black tags mark the ones I'd read first.
| 2026-05-19 | A new era for AI Search | I/O 2026 |
| 2026-03-04 | Canvas in AI Mode, for writing and building | AI Mode |
| 2026-01-27 | Just ask anything: a seamless new Search experience | AIO → AI Mode |
| 2025-11-17 | New ways to plan travel with AI in Search | AI Mode |
| 2025-09-08 | AI Mode in five new languages | AI Mode |
| 2025-07-29 | New ways to learn and explore with AI Mode | AI Mode |
| 2025-06-05 | A closer look inside AI Mode | AI Mode |
| 2025-05-21 | More opportunities for your business on Google Search | Ads |
| 2025-05-20 | AI in Search: going beyond information to intelligence | I/O 2025 |
| 2025-05-20 | Shop with AI Mode and try clothes on virtually | Shopping |
| 2025-05-01 | New ways to interact with information in AI Mode | AI Mode |
| 2025-03-05 | Expanding AI Overviews and introducing AI Mode | AI Mode |
| 2024-05-14 | Generative AI in Search: let Google do the searching for you | AI Overviews |
| 2023-08-02 | 3 new things you can do with generative AI in Search | SGE |
| 2023-05-10 | Supercharging Search with generative AI | SGE |
| 2023-05-10 | Search ads today and in the future | Ads |
Art direction for apple.com
As an Art Director at Apple I designed product launch pages for iPhone, iPad, Apple Watch, Apple Music, iOS and macOS. Each tile links to the page as it shipped.










macOS Sierra
Problem. Give a glimpse of everything the site offered while showing Siri on the Mac in a new light.
Solution. A cinematic reveal of Siri, plus a chapter navigation that previews each section before you click in.
Apple Music
Problem. The site was too complex to show a brand-new interface simply.
Solution. One page of expandable sections, so people see everything at once and open what interests them.